Customized market research packages
When you’ve got to go beyond Google searches to gather competitive intelligence, our Market Intelligence/Business Analysis Service provides you up-to-date and relevant information and data on industries, competitors, market size, trends, intellectual property, potential investors and strategic partners. A dedicated analyst will work closely with you to identify the market information you need, then bring relevant information together and present a customized market research package tailored to your company’s specific goals.
As a portfolio client of Invest Ottawa, you will have no-charge access to strategic information from 27 of leading international market research databases including Business Insights and OVUM to assist you in getting the market data/analysis you need in a timely manner.
For all of our portfolio clients, Ovum and Business Insights offer excellent market data in broad ICT sector, Clean Technology, and Life Sciences. Thomson VCReporter provides VC/PE deal flows, investment trends and active investors in Ottawa and Eastern Ontario.
For Ontario startups and SMEs that are at significant financing and revenue stages, we can access additional no-charge databases through the Ontario Network of Excellence. These include: BCC Research, Cleantech Forum, Datamonitor, Forrester Research, Frost & Sullivan, Gartner, IDC, Innography, Thomson Pharma, and etcetera.
To get started with our Market Intelligence/Business Analysis Service, please fill out our Business Information Form.
Invest Ottawa’s Market Research and Analysis team positions new businesses for success
Knowing your industry, competitors, and market is key to developing a viable business plan and successful marketing strategy. Invest Ottawa’s Market Research and Analysis team, also known as the MI team, helps knowledge-based startups to succeed. “If formulating marketing strategy is considered similar to formulating war strategy requiring reconnaissance, planning and execution, we help with reconnaissance”, says Vahid Dabbaghi Sadr, MI team analyst.
Executives at a startup company working with Invest Ottawa are eligible to work with the MI team and Invest Ottawa’s Entrepreneurs in Residence (EIRs). Together these experts address the new business’s specific priorities and conduct market research tailored specifically to the business. A new entrepreneur has access to a team of three analysts, who research goals and objectives with the startup’s team, and ultimately provide valuable industry-specific trends and analysis.